Job Description

About US:

Will Customized Products provides custom-branded apparel, promotional merchandise, and tailored incentive redemption and fulfilment services. With a focus on quality, innovation, and flexibility, we deliver solutions designed to meet diverse organizational needs and enhance brand visibility.

Opportunity Snapshot:

We are seeking a motivated and detail-oriented Ecommerce Coordinator to join our team. In this role, you will be responsible for building and maintaining ecommerce stores on InkSoft and BrightStores , supporting customers with setup and updates, and ensuring our main company website stays current. The ideal candidate is organized, customer-focused, and comfortable working across teams to deliver high-quality online store experiences.

A Day in the Life:

Customer & Team Communication:

• Partner with customers and coworkers to gather requirements for new store builds.
• Serve as a point of contact for store-related updates, small fixes, and ongoing support.

Store Builds & Updates (InkSoft & BrightStores):

• Build new ecommerce stores using InkSoft and BrightStores platforms based on customer specifications.
• Configure products, layouts, and features to match customer branding and requirements.
• Make small adjustments to existing stores, such as updating product offerings, content, or design elements.
• Troubleshoot and resolve basic platform issues.

Website Maintenance:

• Update and maintain the company’s primary website with new content, promotions, and features.
• Ensure the stores remain accurate, functional, and aligned with company branding.

Quality Assurance:

• Test store builds and updates for usability, accuracy, and functionality before launch.
• Ensure customer expectations are met and deliver a consistent online shopping experience.

Collaboration & Process:

• Work closely with sales and design teams to ensure store builds are completed on time.
• Assist on conference calls and in-person meetings with sales teams regarding online capabilities.

What you need to succeed:

Qualifications

• 1-3 years of experience in ecommerce, website coordination, or related roles.
• Basic understanding of web technologies (HTML or CSS a plus)
• Familiarity with ecommerce workflows, including product setup, store configuration, and design adjustments.
• Strong organizational, multitasking, and communication skills.
• A customer-service mindset and high attention to detail.

Education

• Degree in Business, Marketing, Communications, Web Design, or a related field preferred.
• Equivalent work experience in e-commerce, digital platforms, or website coordination will also be considered.

What’s In it for you:

• A family atmosphere: Supportive, team-oriented culture where employees are treated like people, not numbers.
• Growth opportunities: From entry-level production roles to leadership positions, there’s room to learn, grow, and advance.
• Job stability: With decades of success and strong national partnerships, we’re a reliable employer in a thriving industry.
• Local roots, national impact: Employees contribute to projects that touch communities across the country while working in the heart of Wisconsin.
• Pride in craftsmanship: Every order produced reflects the talent, dedication, and creativity of our people.

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